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Boutique Vacation Rental Management in Gatlinburg, TN

DJM Properties provides local vacation rental management for Great Smoky Mountain cabin owners, featuring revenue optimization, in-house laundry care, and transparent reporting.

At DJM Properties, we offer boutique vacation rental management for upscale properties throughout the Great Smoky Mountains. Unlike large companies managing hundreds of homes, we keep a select portfolio on purpose. That way every property gets the attention to detail that owners and guests deserve, and we treat yours as if it were our own.

What we handle.

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Revenue Management & Dynamic Pricing

Data-driven pricing with PriceLabs and AirDNA to optimize nightly rates, occupancy and revenue.
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Marketing & Reservations

Professional listing management across Airbnb, Vrbo and direct booking, including guest communication and reservation management.
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Professional Cleaning & In-House Laundry

High-quality turnover cleaning, backed by our own commercial laundry for consistently fresh, professionally laundered linens.
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Guest Experience & Hospitality

Personalized communication, streamlined check-in and thoughtful touches that earn five-star reviews and repeat bookings.
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Property Care & Maintenance

Routine inspections, preventive maintenance and fast attention to anything that affects the guest experience or the property.
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Owner Reporting & Financial Transparency

Detailed monthly financials, expense tracking and clear communication, so you always know how your property is performing.

Owners first, managers second.

We built our approach by building and running our own vacation rentals, George’s Haven and Irish Roots. We know firsthand the investment, the challenges and the expectations that come with owning a short-term rental.

Our difference comes down to a boutique management philosophy, in-house commercial laundry, a commitment to exceptional cleanliness, and direct owner involvement. Successful management takes more than filling a calendar. It means protecting your investment, creating memorable guest experiences, and making thoughtful decisions for long-term profitability.

Your property is never just another listing.

Let's talk about your property.

Tell us about your home and your goals, and we'll set up a time to talk. DJM Properties is a licensed Vacation Lodging Service (VLS) in the State of Tennessee, regulated by the Tennessee Real Estate Commission. VLS ID #926.